Wild turkey populations have been on an alarming decline in a lot of the nation over the previous a number of years, and no area has felt the consequences greater than the Southeast. The explanations for the declines are advanced and never absolutely understood. Habitat loss, predators, and dangerous climate have gotten a lot of the blame. However some turkey biologists and plenty of hunters imagine that we’ve additionally been searching them too arduous. Traditionally, seasons have opened early and have run lengthy in states like Alabama, Mississippi, Georgia, and Tennessee, with bag limits of 4 to 5 birds per spring.
Now, many avid hunters are ringing the alarm bells, deeply involved about the way forward for the wild turkey useful resource. A survey of Tennessee license holders following the 2021 season confirmed that 60 p.c believed the state’s flock was in decline. Throughout a Tennessee Wildlife Assets Company fee assembly following the 2020 season, District 2 Commissioner Kent Woods mentioned, “We’ve overshot our flock. In my areas, over the past 5 years, I do know I don’t have half the turkeys that I used to.”
Like most southeastern states, Tennessee has made some adjustments. Earlier than the 2021 season, the four-bird season bag restrict was decreased to a few statewide and lower to only two in a number of of the hardest-hit counties, during which the season additionally opened later. Different southern states have embraced comparable and extra restrictive adjustments. Arkansas, Georgia, and Alabama are all opening later in 2022 than they historically have, and with fewer birds within the bag restrict. Alabama is prohibiting decoys for the primary portion of the season. These incremental losses of alternative overwhelmingly affect resident hunters, however most embrace them as needed.
However what if on the identical time a state was taking such steps, it was additionally utilizing a hunter-funded advertising marketing campaign to advertise the sale of nonresident turkey tags? What if the ensuing inflow of nonresident hunters left WMAs extra crowded than ever and contributed to a near-record public-land harvest?
You’d have some rightfully pissed-off resident turkey hunters, proper? However in Tennessee, a minimum of, that appears to be precisely what’s occurred. On the identical time biologists and commissioners have been speaking about chopping bag limits, advertising and outreach workers have been airing a video starring social-media searching influencers to advertise public-land turkey searching in Tennessee.
A Involved Tennessee Turkey Hunter Speaks Out
Volunteer State turkey hunter Cameron Weddington is amongst these avid sportsmen deeply involved about wild turkeys. Co-host of The Turkey Looking Podcast, Weddington, 27, additionally has a big Instagram following as @TheGobfather49. He’s a self-described traditionalist who says he’s “saddened by the present state of turkey searching.” He doesn’t like fanning or reaping or capturing turkeys at lengthy vary. Merely put, he believes we’re searching turkeys too arduous, and too successfully.
Weddington additionally follows the favored Youtube channel and podcast platform The Looking Public (THP). Again earlier than the 2021 turkey season, he’d heard it talked about throughout a THP podcast episode that the group could be going again to Tennessee that spring as a result of Tennessee “needed them to advertise nonresident license gross sales.” Then final spring, he noticed that the TWRA had posted a video to its social channels hosted by THP co-owner Aaron Warbritton, who whereas posing with a useless gobbler mentioned: “A query we get requested on a regular basis at THP is which state is our favourite to hunt… For turkeys, searching Easterns, Tennessee is admittedly arduous to beat. In the event you’re trying to journey to hunt anyplace, you should look into Tennessee.”
Weddington couldn’t shake the suspicion that his state company was spending cash selling nonresident tags whereas limiting alternative for resident hunters over useful resource issues. So, he started submitting public information requests to see if the TWRA had certainly paid THP for the promotional video. He lastly acquired a response from Jenifer Wisniewski, the chief of outreach and communication for the TWRA. Within the e-mail response beneath, Wisniewski confirms that the company did pay THP and the place the cash got here from.
I feel our portion is round $10,000. I don’t really know as a result of TWRA doesn’t really pay that invoice. [T]he cash is from our arduous card gross sales and our license vendor pays that invoice.
The work with The Looking Public has resulted in additional resident and nonresident recruitment and reactivation of hunters. These license gross sales give us sources to place extra habitat and analysis on the bottom to make turkey (and different species) searching higher. I perceive that you’re offended by inviting nonresidents to Tennessee to hunt, however it’s a good factor. In comparison with different SE states, Tennessee has only a few nonresident hunters.
The “arduous card” gross sales referenced are a $5 improve you may get when buying your searching license by way of the Go Outside Tennessee portal, a platform that’s administered and managed by the advertising group Brandt. It’s not clear upon buy the place the cash for that card goes, and there’s actually no indication that any of it goes to recruit nonresident hunters. After corresponding with Wisniewski and researching harvest and license-sales information, Weddington posted this video on his Fb web page.
The Looking Public Responds
I reached out to THP co-owner Aaron Warbritton, and he acknowledged that THP did work with the TWRA, in addition to different states together with Georgia and Iowa, to movie some promotional movies. They have been paid by Stone Street Media, a advertising company that sub-contracted by Brandt. THP’s portion of the $10,000 Wisniewski referenced was $7,000, and Warbritton says there have been a number of deliverables included in that.
“Principally we’ve been tasked with creating tutorial and promotional content material for the states’ licensing and harvest reporting apps,” Warbritton says. “The state of Tennessee didn’t pay us 10 grand to advertise nonresident turkey searching. That’s simply not true. We work with them on deer searching stuff as effectively.”
The video shared final spring additionally suffered from dangerous timing, since a lot of the content material used within the Tennessee marketing campaign was filmed within the spring of 2020, previous to the discount in bag restrict. Warbritton says at the moment, quite a few states, together with Tennessee, have been involved a couple of substantial decline in license gross sales. Nobody might’ve anticipated the reset in license gross sales that adopted the COVID-19 pandemic.
The cash THP obtained in the end went to trigger, too. “We’ve made someplace between $16,000 and $20,000 off springtime initiatives with states, and all of that cash has been spun again into turkey analysis,” Warbritton says. In reality, with the assistance of their viewers, THP has raised $39,000 towards funding turkey analysis, together with a pair cooperative analysis initiatives occurring proper now in Alabama and Georgia.
So, to Tennessee’s rightfully upset resident turkey hunters, it doesn’t appear proper to be upset with Warbritton or THP. The query is, did the state deal with issues correctly?
TN Nonresident License Gross sales Rose Sharply in 2021
The timing is right here key. The promotional movies have been made throughout the spring-2020 season. In recent times previous to that, Tennessee’s searching license gross sales had been flat or down, however in 2020, the state had the best development in searching and fishing license gross sales within the nation. The video was posted to the state’s social channels main as much as the 2021 season, coming off a 12 months of robust license gross sales and a record-setting public-land turkey harvest. What’s extra, the sport fee had simply determined to scale back bag limits to guard the declining useful resource.
Following the 2021 season, Weddington started evaluating Tennessee’s latest turkey-harvest information and uncovered some eye-opening outcomes. From 2015 to 2019, the yearly common harvest on Tennessee’s WMAs was simply 1,668 turkeys per spring. (Curious, I appeared again to the typical WMA harvest from 2006 to 2010, when turkey numbers have been booming. It was 1,256 turkeys.) And but in 2021, regardless of the bag-limit discount and all the priority over a dwindling useful resource, hunters took a near-record harvest of two,422 birds on state WMAs.
In reality, the one season with extra public-land turkeys killed in Tennessee than 2021 was 2020, when hunters shot about 100 extra birds. That 12 months has, after all, been known as an outlier as a result of pandemic, and significantly so as a result of Tennessee didn’t shut its borders to out-of-state turkey hunters when neighboring states like Kentucky did. Maybe much more telling, although, are the nonresident license-sales statistics. Regardless of an general improve from 2019 to 2020, there was really a drop in 7-day nonresident license gross sales in 2020, in response to information supplied by the TWRA after Weddington made an open-records request. And but, in 2021, the 12 months the promotional video aired, there was a pointy improve in nonresident license gross sales. These 7-day licenses have been greater than double what they’d been in 2020, and 74 p.c larger than the three-year common.
Merely put, hunters killed loads of public-land turkeys in 2020 as a result of that they had extra time to hunt. In 2021 they killed practically as many, even with a decreased bag restrict—however as a result of there have been extra nonresident hunters within the woods. Weddington couldn’t ignore these info, which is why he posted his findings on his fb and instagram pages. “I need to really feel like my contributions to turkeys in Tennessee are being effectively used,” he says. “I hunt our WMAs, they usually’re not getting a lot care in my estimation. But the state is spending cash to market searching of birds which might be in decline.” All through, Weddington has been clear that he’s not out to criticize anybody, or to bash the state. He says he merely needs to put out the info, and let fellow hunters resolve if that is the proper course for managing such a extremely valued useful resource at a time when it’s so susceptible.